Salesforce has announced the launch of its Salesforce Startup Program in Singapore to foster growth and innovation for the country’s vibrant startup ecosystem.
The program will provide Singapore startups access to the vast Salesforce ecosystem, including AI-powered products, marketplaces like Salesforce AppExchange, mentorship programs, and joint go-to-market opportunities.
At the core of the program lies its robust community, creating a collaborative environment for accelerated growth and innovation.
Participants will also have access to Salesforce’s dedicated investment arm, Salesforce Ventures, which invests in companies based on viability and relevance.
Digital Industry Singapore (DISG) is the inaugural partner of the Salesforce Startup Program, providing DISG’s network of Singapore-based startups with access to the program’s benefits.
To facilitate knowledge exchange, participants will also be a part of joint events and conferences, to build and expand their network.
Singapore’s vibrant startup ecosystem offers many opportunities for startups to scale, innovate, and thrive. As AI continues to transform the business landscape, startups are seeking essential guidance, expertise, and access to trusted tools and technologies to fully capitalise on these opportunities, and chart a path for future growth, said Sujith Abraham, Senior Vice President and General Manager, Salesforce ASEAN.
“The launch of the Salesforce Startup Program in Singapore comes at a crucial time, providing startups with the platform, tools, and community they need to succeed,” Abraham said.
Singapore is the second country to host the program, which debuted in India in December 2021. Since then, it has witnessed participation from over 200 startups, including Yellow.ai and unicorns such as Darwinbox.
AsiaBusinessHeadlines